Bundesliga International has signed a three-year partnership agreement with Advanced Info Service (AIS), strengthening its media presence in Southeast Asia.
The agreement, which begins with the 2026–27 season, will see all nine Bundesliga matches per matchday streamed live on AIS PLAY, along with key fixtures such as the Franz Beckenbauer Supercup. The partnership aims to expand access to German top-flight football for fans across Thailand.
AIS, one of Thailand’s largest digital infrastructure and telecom providers, continues to expand its sports streaming portfolio, which already includes major global competitions such as the NBA, PGA Tour, and ATP Tour.
Beyond broadcasting, the partnership will support grassroots football development through initiatives such as the Bundesliga Dream programme, which provides young Thai players with opportunities to train at German club academies.